Businesses in the pet industry are encouraged to submit their groundbreaking innovations for the chance to win the prestigious Pet Industry Federation (PIF) Innovation Award. The deadline for entries is Thursday, April 25.
The PIF Innovation Award recognises outstanding ideas and advancements within the pet industry. Whether your business offers products, services, or technology, all entries are welcome.
The Innovation Award is a highlight of PIF’s Business of Pets conference, an event designed to help pet businesses elevate their operations to the next level. Now in its second year, the two-day conference is scheduled for Wednesday, June 5, to Thursday, June 6, at the Cranfield Management Development Centre near Milton Keynes. Attendees can expect a packed schedule featuring inspirational speakers covering topics ranging from angel investors and key distributors to sustainability and marketing experts, as well as legal advisors and mentors. The program for the conference will be unveiled next week, with ticket sales opening simultaneously.
A panel of judges will select ten finalists for the Innovation Award, affording them the opportunity to showcase their innovation at the Business of Pets conference and gain exposure to potential investors. The overall winner of the Innovation Award will be announced on the final day of the conference.
In 2023, the coveted Innovation of the Year Award was proudly won by Huskaloo Coconut Cat Litter, highlighting the exceptional contribution of this innovative product to the pet industry.

For complete details on entry criteria and how to submit your innovation for consideration, click here




