The highly anticipated 2026 Pet Industry Federation (PIF) Awards are now open for entries, and the best part is, they’re absolutely free to enter! Whether you are a PIF member or not, all pet businesses are invited to participate in this exciting event.

Showcase your exceptional products, services, and achievements to a wider audience while gaining well-deserved recognition within the industry; with a diverse range of categories covering pet care, grooming, retail, and more, there’s a perfect fit for every sector.

Don’t miss this opportunity to shine a spotlight on your business. Submit your entry today and let your success be celebrated in the pet industry’s most prestigious awards.

The Awards categories for 2026 are:

1. New Product Awards. 
2. Manufacturer of the Year. 
3. Wholesaler of the Year. Sponsored by Natures Menu
4. Brand of the Year – NEW
5. New Business of the Year.  Sponsored by Durham Animal Feeds
6. Grooming Business of the Year. 
7. Kennel of the Year. 
8. Cattery of the Year. 
9. Home Boarding Business of the Year. Sponsored by Cliverton
10. Dog Daycare Business of the Year. 
11. Dog Walking Business of the Year. 
12. Pet Service Business of the Year. Sponsored by Cliverton
13. E-commerce Business of the Year – NEW
14. Export Business Award. Sponsored by Associated Veterinary Services
15. Sustainability Award. Sponsored by Citation 
16. Pet Retail Chain of the Year. Sponsored by Mackle Petfoods
17. Independent Retailer of the Year. Sponsored by Bella & Duke
18. Garden Centre Pet Department of the Year. Sponsored by Natures Menu
19. Marketing Campaign of the Year. Sponsored by Nobull Agency 
20. International Business Award – NEW
21. Raw Store of the Year. Sponsored by Nutriment
22. Best Newcomer of the Year. Sponsored by The Animal People Recruitment Company 
23. Legend Award – NEW. Sponsored by Rosewood

Please ensure you adhere to the following steps when submitting your entries for the PIF awards:

Step 1:

Read the criteria for the category(ies) you would like to enter.

Download the PIF awards criteria here

Step 2:

Draft 500 words demonstrating how your business or nominee matches the criteria.

Step 3:

Please submit your application here by no later than Monday, 7 September, 2026. Late submissions will not be accepted. Please note we are unable to accept any entries by email.

Application Format:

When submitting your application, please attach the awards entry document (max 500 words) in either Word or PDF format.

Supporting Materials:

In addition to the awards entry document, please remember to attach the following supporting materials to your application:

Your company logo: Attach a high-resolution version of your company logo in a format that is easily accessible, such as JPEG or PNG.

Product images (if applicable): If your entry involves a specific product, please include relevant images that showcase its features and design. These images should be of high quality and clearly represent your product.

Headshot (if applicable): A high-resolution headshot of the nominee for use on the night and in post-event publicity if they win.

Multiple Entries:

If you are submitting multiple entries, please create separate applications for each entry. Each entry must have its own awards entry document, company logo, and product images (if applicable).

Terms & Conditions:

By entering the Awards, you are acknowledging that you have read and understood the ‘Terms & Conditions of Award Entry’ document. To review the terms and conditions, please click here. It is essential to familiarise yourself with these guidelines to ensure compliance and a fair evaluation process.

If you have any further questions, please don’t hesitate to reach out to the PIF Awards team for assistance – awards@petfederation.co.uk

Best of luck with your application and we look forward to reviewing your entries for the PIF Awards 2026!