Natural canine supplement brand PAWD DRINKS has raised more than £800 for Oakwood Dog Rescue following a dedicated, month-long charitable campaign. Timed to align with National Dog Rescue Day, the initiative saw the company donate five per cent of all introductory customer orders directly to the rescue organisation, while utilising its digital platform to advocate broadly for the UK rescue and rehoming sector. Alongside the financial contribution, the brand has committed to a continuous, long-term supply agreement, ensuring the rescue facility remains permanently stocked with its flagship anxiety supplement, PAWD Calming.

The ongoing partnership delivers predictable operational support for the hull-based rescue centre, where incoming animals frequently arrive exhibiting acute stress responses stemming from instability, abandonment, or neglect. By integrating the nutritional supplement into the daily care protocols for newly admitted canines, rescue staff have reported a measurable reduction in baseline environmental anxiety. This reliable stabilization method has optimized kennel management workflows and compressed the initial behavioral assessment timeline, allowing the centre to safely increase its intake capacity and prepare rescue animals for permanent domestic placement at a faster rate.
The collaboration originally developed after a private benefactor donated the calming formula to help the rescue facility navigate the high-stress disruptions of New Year’s Eve. Following successful field observations regarding canine relaxation and overall palatability, the formulation was adopted into the rescue’s routine care toolkit. Engineered by veterinary nutritionists, the 100 per cent natural daily powder dissolves seamlessly into water or food, utilizing targeted botanical and nutritional pathways to support central nervous system regulation during acute transitions or stressful environmental changes.
Maria, Kennel Manager at Oakwood Dog Rescue, stated that the consistent arrival of the supplement shipments has made an invaluable difference to the daily wellbeing of the dogs in their care, significantly lowering vocal stress levels within the main kennel blocks.
Retailers, trade stockists, and pet parents seeking to explore the nutritional profiles of the hydration-based supplement range or support the brand’s ongoing rescue initiatives can find out more by visiting PAWD DRINKS listing on the PIF MarketPlace.




