DotDotPet, a PIF Member, has launched a strategic partnership with Battersea to support the charity’s work with rescue pets. The collaboration involves the sale of award-winning dog shampoos and Eco Towels, with the Battersea-branded grooming range now available through major UK retailers.
The range is developed using a science-led approach to fragrance, specifically designed to reduce stress during the grooming process. Because dogs experience their environment primarily through scent, strong or lingering perfumes can often lead to anxiety and bath-time aversion. By utilizing low-irritation, non-overpowering fragrances, the products aim to make grooming more comfortable for animals while simplifying the process for pet parents.
A percentage of all sales from the licensed collection is donated directly to Battersea. These funds support the charity’s ongoing mission to provide expert care and find permanent homes for dogs and cats across the United Kingdom.
Harry Chapman, Founder of DotDotPet, stated: “I am proud that DotDotPet is associated with an esteemed charity like Battersea. Supporting a partner that helps rescue pets find their forever homes is a significant honour and aligns with our mission to make pet lives healthier and happier through quality grooming products.”
James Devenny, Senior Corporate and Commercial Manager at Battersea, noted that the collaboration brings the charity’s mission to life in a fresh and creative way. He observed that every product sold helps the organization remain available for every dog and cat in need of assistance.
The partnership features coat-specific shampoos and biodegradable Eco Towels, which recently received recognition at the Your Dog Grooming Awards. Those interested in becoming a stockist or learning more about the range can email hello@dotdotpet.com
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Dan Everett