Central Garden & Pet Company has entered a definitive agreement to acquire a majority interest in TRIXIE Heimtierbedarf, marking a significant European pet supplies acquisition.
The strategic partnership brings together US consumer goods giant Central and Germany-headquartered TRIXIE to create a leading global player across international pet markets. Founded in 1974, TRIXIE employs nearly 600 people and supplies over 30,000 pet retail stores internationally with a catalog of more than 6,000 pet products.
This major move expands Central’s presence across Europe, leveraging TRIXIE’s scaled platform, regional logistics, and deep category expertise.
Niko Lahanas, Chief Executive Officer of Central Garden & Pet, commented on the growth opportunity:
“The addition of TRIXIE strengthens Central’s position across key European pet supplies markets and adds a scaled platform with deep category expertise, strong retail relationships, and industry-leading logistics and fulfillment capabilities across the region. Bonnik Hansen and the TRIXIE team have built a remarkable company over the past 50 years. We are pleased that a very strong management team will continue leading the business, and we believe this partnership positions us well to drive long-term growth and better serve pet parents across Europe and the United States.”
Bonnik Hansen, Founder of TRIXIE, highlighted the shared strategic vision:
“Joining forces with Central Garden & Pet marks an important milestone in TRIXIE’s 50-year history of delivering quality pet supplies. In looking for a partner, it was important to us to find a company that shares our values, our culture, and our long-term thinking. We are confident that Central is the right partner to build on our strong foundation and carry the company successfully through its next stage of growth.”
Following completion of the transaction, TRIXIE’s established leadership team will remain in place to manage operations, ensuring market continuity for trade partners and suppliers. The acquisition is expected to close in the first half of Central’s fiscal 2027, subject to customary regulatory approvals.
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Dan Everett